OSU-Mansfield Marketing & Publicity Committee
(Updated April 2006)
Time |
Activity |
Contact |
Very early - the earlier the better! |
• Choose a date. Conflicts may be unavoidable, but it is important to reserve an appropriate facility. |
Campus Event Calendar
Ann Ireland – PR & Development
ireland.27@osu.edu
755-4215 |
After date is chosen |
• Meet with R. Smith to discuss the most effective kinds of publicity. *†* |
Rodger Smith – PR & Development
smith.61@osu.edu
755-4215 |
Two months before event |
• Review publicity plan; provide information about the event. |
Rodger Smith – PR & Development
smith.61@osu.edu
755-4215 |
Two weeks before event |
| Send notice to Interspeak. |
Ann Ireland – PR & Development
ireland.27@osu.edu
755-4215 |
| Send e-mail notice requesting message be relayed to students and other interested parties. The message should be ready to copy and paste. |
faculty@mansfield.ohio-state.edu
all@mansfield.ohio-state.edu |
| Request that notice be posted on campus marquee; provide suggested language. |
Tammy Smith – Student Activities
smith.173@osu.edu
755-4312 |
| Post notices at Molyet Village Apartments. |
Michael Schopieray
schopieray.1@osu.edu
747-4247 |
| Post notices on bulletin boards; approval required. |
Ovalwood Receptionist
755-4011 |
| Request placement of temporary signs on campus; requires Physical Plant work order. |
Cindi Thompson – Physical Plant
thompson.39@osu.edu
755-4216 |
|
One week before event |
| Send second e-mail notice, requesting that faculty share with students or announce in class. |
faculty@mansfield.ohio-state.edu
all@mansfield.ohio-state.edu |
| Check that notice is/will be posted on campus marquee. |
Tammy Smith – Student Activities
smith.173@osu.edu
755-4312 |
| Check to ensure placement of temporary signs is on work schedule. |
Cindi Thompson – Physical Plant
thompson.39@osu.edu
755-4216 |
|
Day of event |
• Send final e-mail notice, requesting that faculty share with students or announce in class. |
faculty@mansfield.ohio-state.edu
all@mansfield.ohio-state.edu |
Immediately after event |
• Review effectiveness of publicity and media coverage with R. Smith; suggest changes to other relevant offices. |
Rodger Smith – PR & Development
smith.61@osu.edu
755-4215 |
*†* Publicity possibilities include press release (newspapers & radio - free), Public Service Announcement (radio - free), newspaper display ad (purchased), radio spot (purchased), flier (on-campus or off-campus - free), poster (on-campus or off-campus - purchased), Interspeak ad (free), OSU Today (university-wide e-mail - free). |
