Credit hours: 3
GEC categories: Social Science
|Communicating Today: The Essentials||Raymond Zeuschner||Allyn and Bacon|
Course Objectives: Upon completion of this course, students should have an understanding of the following: • communication theory and communication models • theories, principles and functions of interpersonal and small group communication, e.g., individual relationships, families; organizational communication; public communication; and mass communication, with a focus on effects. • persuasion, perception, rhetoric, and use of rhetorical strategies in interpersonal, organizational, public, political and mass communication • role and impact of communication and mass communication in issues such as diversity, gender, racism/prejudice, violence in society, etc.
Course Content: A look at the major theories about how and why we communicate.
Method of Presentation: Readings, lecture, discussion.
Method of Evaluation: Three examinations. Several short homework assignments.